We’re igniting a spark of change in wellbeing that leads to human flourishing through visionary brands that encourage physical, emotional, and spiritual vitality, in harmony with each other and the world around us.
Our brands inspire individuals to take ownership of their wellbeing and become catalysts for transformation in their own lives and communities, creating a ripple effect of positive change.
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The 44 Group
Our Family Grows
Our portfolio of brands that inspire human flourishing continues to grow.
Latest News
Grey Wolfe Becomes a
Private Members Club
Members now get exclusive access to Grey Wolfe for themselves and their guest – allowing them to recharge their body, mind and soul – reigniting their inner light.
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Alpha Wolfe launches
Omega Wolfe supplements
Our Omega Wolfe supplements have been created to help you dog shine. They put back the natural minerals and Omega 3 & 6 plant oils that have been removed by modern day food production.
Read More
BE11A JS Reimagined:
Explore Our Revitalised Brand and Vision
The BE11A JS Foundation has undergone a refreshing transformation, reflecting our commitment to supporting human flourishing and empowerment. Click below to find out more about our new look.
Read MoreGrey Wolfe Becomes a
Private Members Club
Members now get exclusive access to Grey Wolfe for themselves and their guest – allowing them to recharge their body, mind and soul – reigniting their inner light.
Read MoreAlpha Wolfe launches
Omega Wolfe supplements
Our Omega Wolfe supplements have been created to help you dog shine. They put back the natural minerals and Omega 3 & 6 plant oils that have been removed by modern day food production.
Read MoreGrey Wolfe Becomes a
Private Members Club
Members now get exclusive access to Grey Wolfe for themselves and their guest – allowing them to recharge their body, mind and soul – reigniting their inner light.
Read MoreAlpha Wolfe launches
Omega Wolfe supplements
Our Omega Wolfe supplements have been created to help you dog shine. They put back the natural minerals and Omega 3 & 6 plant oils that have been removed by modern day food production.
Read MoreGrey Wolfe Becomes a
Private Members Club
Members now get exclusive access to Grey Wolfe for themselves and their guest – allowing them to recharge their body, mind and soul – reigniting their inner light.
Read MoreAlpha Wolfe launches
Omega Wolfe supplements
Our Omega Wolfe supplements have been created to help you dog shine. They put back the natural minerals and Omega 3 & 6 plant oils that have been removed by modern day food production.
Read MoreGrey Wolfe Becomes a
Private Members Club
Members now get exclusive access to Grey Wolfe for themselves and their guest – allowing them to recharge their body, mind and soul – reigniting their inner light.
Read MoreAlpha Wolfe launches
Omega Wolfe supplements
Our Omega Wolfe supplements have been created to help you dog shine. They put back the natural minerals and Omega 3 & 6 plant oils that have been removed by modern day food production.
Read More
